Rosie Lee were asked to create a visual identity for Cristiano Ronaldo's 2018 China tour. My role on the project was to create a 3D version of the CR7 logo and create assets and an animation which would be used throughout the tour.
PROJECTS
CR7
The Outsider
The Outsider founders asked Against Time to support them in launching their first US venture in Miami and LA.
The job was in two parts: first the designers created a brand identity and I was asked to create the 3D neon assets to be used for promotions and on the screens within the gyms.
Secondly, we designed the gyms which I had the task of visualising in 3D.
Polaroid
3D visual for Polaroids New York & Paris pop up spaces in celebration of the new Polaroid Lab launch, a printer that produces physical Polaroid photos straight from your phone's image library.
Saucony
For Saucony I created these smiling 3D emojis to help visually showcase the cushioning on the Triumph 22 shoes which makes any run is a joy.
Timberland
These 3D animations for Timberland were part of a digital timeline, displayed in-store, showcasing some of Timberlands most importnat moments. From the creation of the original boot, to becoming a cultural icon.
Havana Club
Rosie Lee were asked to develop a customisation experience, allowing users to learn about the brand, create their own labels and engage more deeply with the brand.
I created the 3D bottle visualised below, the model was also used online by customers who were able to rotate the bottle, in a 3D space, while creating their own labels.
Onomatopoeia
I created these animations when Rosie Lee collaborated with Coda To Coda to create Onomatopoeia.club, a curated channel where sound and visual artists can experiment, collaborate and connect.